Radio Sales Café

Networking for radio sales professionals from Grace Broadcast Sales.


Looking for some new ways to boost your monthly billing?

RodSpots: Lessons from the Street, the Studio, and the Study

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Welcome to Radio Sales Café!

An overview of Radio Sales Café: tips for navigating the site, answers to FAQ's, and policies for posting content. Please read this first!

7 discussions

New to Radio Sales?

Just getting started in Radio sales and wondering where to begin? This section of the RSC forum is for you. Ask any questions you like, and get great answers from our radio sales veterans. You'll find lots of helpful information here!

124 discussions

The Round Table: Brainstorming & Problem-solving

Have a question about sales and advertising? Dealing with a difficult client? Need some input on an ad campaign? Looking for ideas for a promotion? Post your questions -- and your answers to others' questions -- here!

649 discussions

Friday Polls

Every Friday we send a poll question to RSC members; please share your answers -- to the current week's question and any of the previous weeks' questions -- in this forum. And if you have requests for poll questions, please let us know!

245 discussions

Copywriting Tips, Commercial Examples

Articles for ad writers by ad writers, commercials for illustration and inspiration.

116 discussions

Killer Promotions & Ad Campaigns

If you or someone at your station has created a successful ad campaign, sold a tough client, or put together a brilliant promotion, we'd love to hear about it - post here!

111 discussions

Sales & Marketing Resources

Tell us about your favorite sales and marketing resources -- books, magazines, newsletters, websites, sales consultants, etc. Where do YOU go for ideas and advice? If you come across a good sales article, please post the link here.

268 discussions

RSC Sales & Advertising Library

Welcome to RSC's archive of audio recordings and book recommendations designed to add to your knowledge and sharpen your skills.

18 discussions

Radio Sales Employment Opportunities

What opportunities are available in your market for radio advertising sales professionals? What about sales-support positions, copywriters, etc? If you're offering or seeking employment in radio sales, post here!

12 discussions

RSC Classifieds, aka "Radio Stuff for Sale"

Have studio equipment or parts you'd like to sell or are looking to buy? Sales training courses? Other radio- or sales-related items? Here's your chance to connect with like-minded members. Please note: this section is for private party classifieds only, NOT business ads.

8 discussions

Latest Activity

Damon Collins liked Buzz Paterson's discussion Station Vehicle
6 hours ago
Damon Collins replied to Rebecca Schwartz's discussion 'Friday Poll: What Is Your Typical Setup for Remote Broadcasts?'
"We just added the 963 WLYB "Hooptie" With a complete sound system , and 6X10 big screen for music video and Karaoke. We also plan to sell sponsor logos on it (Annual Deals). Hey it works for NASCAR."
6 hours ago
Damon Collins replied to Ross Huguet's discussion 'Spec Spots - worth the effort?'
"We closed two deals with spec spots last week, and a major car dealer (who wasn't going to advertise with us) until we played the spec spot. We left with a annual deal. So yes they work :)"
6 hours ago
Jingle Jim Reilly posted a discussion

Cure To A Healthy Account List

Radio Cafe Members,This Week's Sales Tip: Try this exercise:For one hour monitor the three News Networks ... CNN, Fox News and MSNBC. Write down every commercial you see and you'll be surprised how many health related advertisers are spending money on Network News.You'll see Eye Care Remedies, Hearing Aids, Dental Care, Foot Products, Back Pain Devices, Walking Canes, plus Stair Climbers, Sleeping, Snoring, Shower Safety, Slips, Falling and Emergency Alert Systems. Senior Living Solutions…See More
7 hours ago
Dave Warawa - PROSALESGUY posted a discussion

I'm So Busy!

One of my current Sales Training clients in Edmonton and Calgary recently indicated that their Sales Team is so busy.  Are you in the same situation?  Here’s the question you need to ask yourself.Busy doing what specifically? Professional Salespeople Are Always BusyLet’s face the reality of your day.  Emails, phone calls, administration and internal meetings are all important parts of your day.  You need to take care of the business of being in…See More
8 hours ago
Douglas Beck is now a member of Radio Sales Café
10 hours ago
A discussion started by Rebecca Schwartz was featured

Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"

Dave Warawa has graciously provided us with two copies of his new book, Shut Up: Stop Talking & Start Making Money (review here), to give away in a drawing for RSC members. So, if you’d like to be entered to win a copy, simply reply with your name below.  The drawing will be held on November 13 and the…See More
11 hours ago
Jack Walker replied to Rebecca Schwartz's discussion 'Friday Poll: How Many Niche Events Does Your Station Produce Each Year?'
"We produce two and are major players in at least three others. We do a cost/benefit analysis for each event and in mist cases are better off doing the event ourselves unless we have a really strong partner. "
11 hours ago
Ryan Murphy posted a discussion

Who Has Ran A Successful Scavenger Hunt Campaign?

I was wondering if anyone out there has run a successful scavenger hunt campaign/promotion with radio. If so how did you do it and what were the rules?See More
12 hours ago
Andy McNabb liked Ryan Murphy's discussion Ten Best Tips to Selling Radio Advertising
15 hours ago
Jill Welton replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"Jill Welton"
Rod Schwartz posted a status
""Radio - It's a Love Thing" - new pro-radio campaign from our friends Down Under."
Diane Scarpelli replied to Rebecca Schwartz's discussion 'Friday Poll: How Many Niche Events Does Your Station Produce Each Year?'
"Jan   Bridal Show Aug   Meijer Madness/Welcome Bag for Ferris State students Oct    Halloween Safe Trick-or-Treat 'Boo Bags'"
Ryan Murphy posted a discussion
Alex Benoit replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"Alex Benoit KBON 101.1 Eunice, LA"
Ryan Murphy replied to Rebecca Schwartz's discussion 'Friday Poll: How Many Niche Events Does Your Station Produce Each Year?'
"Twice a year (once in spring and again in the fall) we do an event called Big Boys Toys that draws about 15,000 people from our small town of only 50,000 people. It is basically hot rods, off road vehicles, new trucks and cars, boats, dragsters,…"



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