Radio Sales Café

Networking for radio sales professionals from Grace Broadcast Sales.

Forum

Welcome to Radio Sales Café!

An overview of Radio Sales Café: tips for navigating the site, answers to FAQ's, and policies for posting content. Please read this first!

7 discussions

New to Radio Sales?

Just getting started in Radio sales and wondering where to begin? This section of the RSC forum is for you. Ask any questions you like, and get great answers from our radio sales veterans. You'll find lots of helpful information here!

124 discussions

The Round Table: Brainstorming & Problem-solving

Have a question about sales and advertising? Dealing with a difficult client? Need some input on an ad campaign? Looking for ideas for a promotion? Post your questions -- and your answers to others' questions -- here!

650 discussions

Friday Polls

Every Friday we send a poll question to RSC members; please share your answers -- to the current week's question and any of the previous weeks' questions -- in this forum. And if you have requests for poll questions, please let us know!

246 discussions

Copywriting Tips, Commercial Examples

Articles for ad writers by ad writers, commercials for illustration and inspiration.

116 discussions

Killer Promotions & Ad Campaigns

If you or someone at your station has created a successful ad campaign, sold a tough client, or put together a brilliant promotion, we'd love to hear about it - post here!

111 discussions

Sales & Marketing Resources

Tell us about your favorite sales and marketing resources -- books, magazines, newsletters, websites, sales consultants, etc. Where do YOU go for ideas and advice? If you come across a good sales article, please post the link here.

268 discussions

RSC Sales & Advertising Library

Welcome to RSC's archive of audio recordings and book recommendations designed to add to your knowledge and sharpen your skills.

18 discussions

Radio Sales Employment Opportunities

What opportunities are available in your market for radio advertising sales professionals? What about sales-support positions, copywriters, etc? If you're offering or seeking employment in radio sales, post here!

11 discussions

RSC Classifieds, aka "Radio Stuff for Sale"

Have studio equipment or parts you'd like to sell or are looking to buy? Sales training courses? Other radio- or sales-related items? Here's your chance to connect with like-minded members. Please note: this section is for private party classifieds only, NOT business ads.

8 discussions

Latest Activity

Rebecca Schwartz shared their discussion on Twitter
16 minutes ago
Roger Burke replied to Rebecca Schwartz's discussion 'Friday Poll: Does Your Station Program an All-Christmas Music Format?'
"Yes, we've done it for years and it is a ratings booster. We flip the switch day after Thanksgiving, and go solid Christmas music thru Christmas Day. On midnight of Christmas Eve, we host it in a non-commercial environment  thru midnight…"
1 hour ago
Rebecca Schwartz liked Dave Warawa - PROSALESGUY's discussion I'm So Busy!
1 hour ago
Profile IconKristina Maddocks and Tricia Aube joined Radio Sales Café
1 hour ago
Les Patterson replied to Rebecca Schwartz's discussion 'Friday Poll: Does Your Station Program an All-Christmas Music Format?'
"We convert our light rock format FM station to classic/traditional Christmas starting the first Monday in November and play through Christmas. We've been doing this for 14 years and it's been a strong program for us. Our main package is 4…"
1 hour ago
Jenny Cathcart replied to Rebecca Schwartz's discussion 'Friday Poll: Does Your Station Program an All-Christmas Music Format?'
"Our Top 40 station flips to all Christmas music the day after Thanksgiving through Christmas Day.  We sell a Christmas music sponsor that has their name mentioned twice per hour, every day.  We also do what we call "$100 Holla…"
2 hours ago
Joe Johns replied to Rebecca Schwartz's discussion 'Friday Poll: Does Your Station Program an All-Christmas Music Format?'
"Yes, our station programs all-Christmas from the Saturday after Thanksgiving until December 25th.Our advertisers have the option to sponsor a full day- which includes a :20 ad that runs every hour from midnight to midnight and says something along…"
2 hours ago
Joe Johns replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"I'd like to toss my name in the hat:Joe Johns"
3 hours ago
Joel A. Swanson commented on Joel A. Swanson's blog post 'October 2014 Newsletter'
"Thanks for posting our Newsletter. If anyone wants to be on our Emailing List just send me your Email Address. joel@dakotabroadcasting.com."
3 hours ago
Joel A. Swanson replied to Dave Warawa - PROSALESGUY's discussion 'I'm So Busy!'
"This is a great "Common Sense" piece.  My Sales Team each has a copy and it WILL be on our Monday Sales Meeting Agenda. It all comes down to one word of course...ACCOUNTABILITY!"
3 hours ago
James Caven replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"JAMES CAVEN Today's Country FX 101.9 Halifax, Nova Scotia - Canada"
4 hours ago
Kathrynn Kirkman replied to Schenley Brown's discussion 'Convincing Clients Of Your Credibility if You're Young'
"I feel you I am in the same boat. Except I am even younger. I am only 20 and I have had good luck but there have been times where I feel like its hard to keep up with all the other people at the station. If anyone has any advice I'd love…"
4 hours ago
Kathrynn Kirkman replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"Kathrynn Kirkman"
4 hours ago
Rebecca Schwartz posted a discussion

Friday Poll: Does Your Station Program an All-Christmas Music Format?

Happy Friday, everyone!Does your station program an all-Christmas music format?If so, 1) When do you switch to all-Christmas? 2) How do you advertise and promote it? and 3) What, if anything, do you special to attract advertisers?Looking forward to reading your replies!See More
10 hours ago
Jose Mike Alfaro replied to Rebecca Schwartz's discussion 'Enter a Drawing for a Copy of "Shut Up: Stop Talking & Start Making Money"'
"JMA!"
21 hours ago
Ryan Murphy replied to Melissa Strutz's discussion 'Social Media Calendar'
"I would follow some stations that are similar in the large markets and see what they are doing. Typically they have the budget for a entire social media department.  Just remeber on social media don't promote yourself, it won't get…"
yesterday

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