Radio Sales Café

Networking for radio sales professionals from Grace Broadcast Sales.


Welcome to Radio Sales Café!

An overview of Radio Sales Café: tips for navigating the site, answers to FAQ's, and policies for posting content. Please read this first!

7 discussions

New to Radio Sales?

Just getting started in Radio sales and wondering where to begin? This section of the RSC forum is for you. Ask any questions you like, and get great answers from our radio sales veterans. You'll find lots of helpful information here!

150 discussions

The Round Table: Brainstorming & Problem-solving

Have a question about sales and advertising? Dealing with a difficult client? Need some input on an ad campaign? Looking for ideas for a promotion? Post your questions -- and your answers to others' questions -- here!

689 discussions

Friday Polls

Every Friday we send a poll question to RSC members; please share your answers -- to the current week's question and any of the previous weeks' questions -- in this forum. And if you have requests for poll questions, please let us know!

274 discussions

"Spot Check" - Commercial Review

If you've written and/or produced radio spots for which you'd like to get candid feedback from RSC members, you may post them here, using the "Add a Discussion" link. This is a place where honest feedback can be solicited, given and received with a shared commitment to being objective and truly helpful. NOTE: Use the upload function for audio only; if you're submitting a script for review, please paste the text into the body of your message. Makes it easier for members to read and comment inline. Thanks!

3 discussions

Copywriting Tips, Commercial Examples

Articles for ad writers by ad writers, commercials for illustration and inspiration.

125 discussions

Killer Promotions & Ad Campaigns

If you or someone at your station has created a successful ad campaign, sold a tough client, or put together a brilliant promotion, we'd love to hear about it - post here!

130 discussions

Sales & Marketing Resources

Tell us about your favorite sales and marketing resources -- books, magazines, newsletters, websites, sales consultants, etc. Where do YOU go for ideas and advice? If you come across a good sales article, please post the link here.

298 discussions

RSC Sales & Advertising Library

Welcome to RSC's archive of audio recordings and book recommendations designed to add to your knowledge and sharpen your skills.

17 discussions

Radio Sales Employment Opportunities

What opportunities are available in your market for radio advertising sales professionals? What about sales-support positions, copywriters, etc? If you're offering or seeking employment in radio sales, post here!

18 discussions

Latest Activity

Chris Martin liked Lisa Anderson's discussion Breast Cancer Awareness and Mammography
10 hours ago
Chris Martin liked Dorothy's discussion Do your radio stations offer exclusive High School Football Sponsorships?
10 hours ago
Rebecca Schwartz commented on Haley's status
"Gotcha.  Feel free to start a new discussion on this topic if you'd like input from other RSC members.  These discussions might be helpful, too: and…"
15 hours ago
Rebecca Schwartz replied to Rebecca Schwartz's discussion 'Friday Poll: What Traits Make a GREAT Salesperson?'
"From Robert E. Lee on the RSC Facebook page: Honesty. And genuine interest in your clients' needs. Without those two essential traits, get into another line of work..."
15 hours ago
Haley liked Haley's status
15 hours ago
Lisa Johnston posted discussions
16 hours ago
Les Patterson posted a blog post

Les Patterson’s Monday Morning Boost: Iwo Jima – “Tuning in my brother”

“Towards evening, about five o’clock, we looked up and there came two Whistling Willies.” That’s how Lloyd Lewis starts out sharing his story about his time in Iwo Jima. We had the privilege of visiting with Lloyd after the July 4th parade in Lewiston. Lloyd rode in the parade wearing his WWII Marine uniform, complete with his sewn on private stripe. …See More
17 hours ago
Haley posted a status
"Today I am working on recruitment sales. It sounds easy but I'm finding it more difficult than what I thought!"
20 hours ago
Haley shared a profile on Facebook
20 hours ago
Rebecca Schwartz posted a discussion

Friday Poll: What Traits Make a GREAT Salesperson?

Happy Friday, everyone!This week’s poll question was inspired by an e-newsletter I received a couple of days ago from radio sales trainer Pat Bryson*, in which she discussed characteristics of a great salesperson; her list of desirable traits included a love of sales, the ability to listen, attention to detail, and several others. So I thought it would make an interesting topic of discussion, for both sales managers and sales reps: What traits do you believe make a GREAT salesperson?Looking…See More
Dave Warawa - PROSALESGUY posted a discussion

The Impact of Handwritten Thank-You Cards

We recently suggested a proven inexpensive sales technique to our sales training clients in Vancouver, Calgary and Edmonton.  As it has application for all Professional Salespeople, we wanted to share it with our readers.  Years ago, before email, it was common for Salespeople to send their clients handwritten thank-you cards.  While the practice of sending mail might seem dated in light of current technology, here’s…See More
Profile IconKyla Salas and Janeen O'Shea joined Radio Sales Café
Rebecca Schwartz liked Duane Christensen's blog post New Discovery! Thinner, Sexier, Smarter in just 40 Days. Naturally!
Jun 30
Duane Christensen posted a blog post

New Discovery! Thinner, Sexier, Smarter in just 40 Days. Naturally!

Did I make you look?  Did I make you wonder, “What the schnizzit?”Your radio ad needs a good headline.  If you don’t give it one…nobody will hear the rest of the ad.  But to the novice radio ad copy writer, or to the advertiser, you want to start your radio ad like this…“ABC Horseshoeing has been in business since…See More
Jun 30
Profile IconJack Miller, Duane Christensen, Steve Largent and 2 more joined Radio Sales Café
Jun 30
Rebecca Schwartz liked Joshua Fleming, CRME's discussion Franchise Funds Vs. Local Decisions
Jun 29



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