Radio Sales Café

A networking site for Radio advertising sales professionals.

Alta Mayhugh
  • Hannibal, MO
  • United States
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Alta Mayhugh's Friends

  • Geoff Bate
  • Jennifer Bliss
  • Jeff Asmussen
  • Joel A. Swanson

Alta Mayhugh's Discussions

"Come back at a later date...too late, I signed on with..."

Started this discussion. Last reply by DJ. Carter Apr 27. 7 Replies

Hello! I have noticed a trend with some of my clients that baffles me. I call on them, they ask me to come back in a month, 6 weeks, 3 months, etc.; I jot that down on my planner and come back when…Continue

Real estate advertising--need help with a campaign

Started this discussion. Last reply by Jessica Norgaard Aug 16, 2011. 5 Replies

I have a real estate agent who is interested in radio advertising; we recently had a good, long discussion. But it was hard for me to draw out from this guy what makes the agency unique. Considering…Continue

 

Alta Mayhugh's Page

Latest Activity

DJ. Carter replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"I'm worse than that.  I just ignore that "contact me in a few>>>" all together and put them right back into my rotation scheduling for prospects not on the air.  Contacting them can be in any form.. a call (even if…"
Apr 27
Alta Mayhugh replied to Rebecca Schwartz's discussion 'Friday Poll: Your Valentine's Day Promotions'
"I'm really happy this is the Friday poll question, because I'm eager to boast about this. :) With the assistance of a very talented producer, I created a Valentine's Day promotion for our country station that integrates Facebook into…"
Feb 10
Alta Mayhugh replied to Kelly Jex's discussion 'Networking Opportunities'
"Hi, Kelly! Welcome to Radio Sales Cafe! I've found it to be a valuable resource to my career as an account executive in Missouri and Illinois.   Not only am I new to this industry (my bachelor's degree is in journalism, and my…"
Jan 13
Alta Mayhugh replied to Rebecca Schwartz's discussion 'Friday Poll: How Will You Improve Your Sales in 2012?'
"Well, I'm still sorta new to this career, considering I started in June 2011. So in 2012, I will continue to seek assistance from my talented and successful co-workers, follow Radio Sales Cafe and other similar sources on a regular basis, be…"
Jan 6
Joe Lyons replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"I jump the gun. He says 6 weeks I call in 4."
Sep 30, 2011
Celeste Kreutzer replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"I have to agree with Lynn. But it's hard to come up with ideas if you don't understand their industry. If you can't come up with some ideas before you go in, brainstorm some ideas with the sales manager or some other reps who've…"
Sep 30, 2011
Lynn Lambrecht replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"As a former retail manager, I'm always a bit amazed when radio reps think that all they have to do is show up for the sale. Please don't take offense, but showing up is only part of the job. If you don't have the answer to their…"
Sep 30, 2011
jim seemiller replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"Apparently when you are finished with your sales call, there is little or no interest and client is being nice to get you out of the office. I suggest that you review your needs analysis questions, look at the beneftits of using your product and…"
Sep 30, 2011
Rebecca Schwartz replied to Alta Mayhugh's discussion '"Come back at a later date...too late, I signed on with..."'
"From RadioLinx Broadcast Marketing on the RSC Facebook page:   Find out if there are others within their organization that will be part of the decision making process. "Will there be others on your team that you will ask to assist in this…"
Sep 29, 2011
Alta Mayhugh posted a discussion

"Come back at a later date...too late, I signed on with..."

Hello! I have noticed a trend with some of my clients that baffles me. I call on them, they ask me to come back in a month, 6 weeks, 3 months, etc.; I jot that down on my planner and come back when they ask me to, and they tell me something like, "Well, I signed a TV contract, and a newspaper contract, and thus my advertising dollars are spent for the quarter/year. Come back in about..." How do I properly deal with this? I certainly don't want to be a pest, BUT I don't like how other mediums…See More
Sep 28, 2011
Alta Mayhugh replied to Bob Sherman's discussion 'Pizza, again'
"Sorry, this isn't a helpful reponse, but THANK YOU, THANK YOU for posting this! This is a problem near and dear to me as well...a pizza place is currently advertising with one station I represent, but not seeing results (although it IS early in…"
Sep 14, 2011
Jessica Norgaard replied to Alta Mayhugh's discussion 'Real estate advertising--need help with a campaign'
"Amy I love this idea!"
Aug 16, 2011
Amy S. Curry replied to Alta Mayhugh's discussion 'Real estate advertising--need help with a campaign'
"I'm in the process of selling a Tour of Homes Campaign - Each real estate company buys a Sunday they can buy 1 sunday or all 4 for the month - they get a comercial schedule and promotional announcments and that Sunday (show is pre-recorded)…"
Aug 16, 2011
Chris Pollard replied to Alta Mayhugh's discussion 'Real estate advertising--need help with a campaign'
"If you're trying to find reasons to convince people to use THIS particular Realtor, side step the agent and go to his clients.  Get a few of them into the studio and just ask them questions about what THIS Realtor did for them.…"
Jul 29, 2011
Alta Mayhugh replied to Alta Mayhugh's discussion 'Real estate advertising--need help with a campaign'
"Thanks Jessica, that's an awesome idea. And both my stations and the realtor have websites, so that may work. :)"
Jul 25, 2011
Jessica Norgaard replied to Alta Mayhugh's discussion 'Real estate advertising--need help with a campaign'
"I had a real estate company do live spots 1 time per day in a major drive time. They featured a new listing on that live call in.. almost every time the realtor got a call from a listener wanting to see the house.. more often then not it was minutes…"
Jul 22, 2011

Profile Information

What radio station/company are you with?
KHMO/KICK-FM/Y101/WLIQ in Hannibal, MO and Quincy, IL
How long have you worked in the radio sales industry?
I have been in the radio sales industry since June 6, 2011.

Comment Wall (5 comments)

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At 7:11am on July 22, 2011, Joel A. Swanson said…

I know how you feel about RADIO. Once it is in your blood, you're hooked.

 

Joel

At 7:36am on July 20, 2011, Jennifer Bliss said…
Hi there!  Not sure if you already saw this Free service or not but we would LOVE for you to be a part of it!  RSC even featured it as a conversation/Topic!  http://www.radiosalescafe.com/forum/topics/swap-a-spot-network-free-voice
At 6:23am on July 20, 2011, Joel A. Swanson said…

Good Morning Alta;

 

You bet I remember you.  You are in radio now?

Good for you!

 

Joel

At 3:28am on July 17, 2011, Jingle Jim Reilly said…

Alta,

 

I send out a radio sales tip newsletter called The Jingle Of The Week. May I send you a copy? If you'd like to receive the free sales tips, just send me back your email address!

Jim Reilly
American Music Concepts
JingleJim@AmericanMusicConcepts.com
732-2551-504

At 2:42pm on July 15, 2011, Rebecca Schwartz said…

Alta,

Welcome to Radio Sales Café, and thank you for joining us!  I hope you'll find the site a useful resource. If you have any questions, please let me know.

Also, if you're on Facebook and/or Twitter, you might like to follow RSC there (links on the right side of the page); we're constantly posting motivational quotes, sales tips & articles, ideas for promotions, etc., that are not found on the site per se.

Best wishes,

Rebecca

 
 
 

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