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Chris Rolando Lake Havasu City, AZ United States: Like

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Chris Rolando's Discussions

9 Billion in ad spending to be freed up!

Started Jul 28, 2011 0 Replies 0 Likes

How do you get to Carnegie Hall?

Started this discussion. Last reply by Chris Rolando Jul 6, 2011. 0 Replies 1 Like

Studio Boards

Started this discussion. Last reply by Sean Belfry Jul 8, 2011. 1 Reply 0 Likes

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Chris Rolando's Page

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Chris Rolando replied to Rebecca Schwartz's discussion 'Friday Poll: Do You Recommend Other Media?'

Absolutely, when warranted! For example... tire dealers usually have two agendas. One is selling tires and the other is Auto Service. Radio is not the place to laundry list P&I, so I would probably recommend a shopper for that…

Sep 30, 2011

Chris Rolando replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'

Think: What do funeral homes want to sell? NOT funerals... but Funeral Planning. That is where the real bucks are. They have your money in advance and get to use it. Or, they are financing in advance and basically are…

Sep 30, 2011

Don Guisinger liked Chris Rolando's discussion 'Easiest Prospecting Tool ever!' Sep 9, 2011

Joe Canavan liked Chris Rolando's discussion 'Easiest Prospecting Tool ever!' Sep 6, 2011

Chris Rolando replied to Rod Schwartz's discussion '"Radio Works" - FREE JINGLE from Creative Radio'

Thank you for the ad! Question, do you have the music only so we can chop it into other sizes?

Aug 29, 2011

Chris Rolando replied to Whitney A. Mueller's discussion 'Should my Dentist have a Facebook page?'

If YOU are a Facebook user, ask yourself this question... what could the dentist put on his Facebook page that would be of interest to you and would help his business? Too many "business" posts and people start unfriending. …

Aug 25, 2011

Chris Rolando replied to Laci M Hernandez's discussion 'Getting a Call Back'

One time along time ago, a sales trainer taught me a lesson. he called it "the difference between a call from you and a call from Bill Gates". What he was saying is that if the phone rang and it was Bill Gates, you would…

Aug 19, 2011

Bob (The Bear) Villones liked Chris Rolando's video

AussieToyota

Aug 15, 2011

Chris Rolando replied to Rod Schwartz's discussion 'Why Don't We Offer Contracts Longer Than One Year?'

Rod: In the past the reason I did not offer longer than a year is that I wanted to be able to raise the rates in a year. Today? Well with certain caveats I am willing to take longer contracts. We must all remember however that an…

Jul 28, 2011

9 Billion in ad spending to be freed up!

By Marc Wilson | 0 commentsA panel of industry experts predicts that printed Yellow Page directories will be dead within five years - freeing up some $9 billion in annual advertising expenditures."Nine out of 10 panelists agree that printed directories…See More

Discussion posted by Chris Rolando Jul 28, 2011

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Chris Rolando replied to Chris Rolando's discussion 'Easiest Prospecting Tool ever!'

Make sure you let them know about the FREE copy file program: http://www.wikicopy.com/login.aspx ; about 40,000 pieces of copy, searchable and also FREE

Jul 28, 2011

Jessica Geurin replied to Chris Rolando's discussion 'Easiest Prospecting Tool ever!'

Discovered manta.com today, Love it!

Jul 27, 2011

Jessica Geurin liked Chris Rolando's discussion 'Easiest Prospecting Tool ever!' Jul 27, 2011

Chelle Cohen liked Chris Rolando's discussion 'Thoughts on Friday' Jul 25, 2011

Chris Rolando replied to Todd Christen's discussion 'Gate keeper...shmape-keeper'

You have identified a person who is an EASY SALE!!!!! They have all of those protections because they know that they are an easy touch. Tricks I like: 1) Record 5 SPEC ads... best they can be. Call them in,…

Jul 13, 2011

Suzanne Happs liked Chris Rolando's video

AussieToyota

Jul 8, 2011

Profile Information

What radio station/company are you with?: MAD DOG WIRELESS, Inc.

How long have you worked in the radio sales industry?: 35 plus years

I know someone who needs a job!

I know a terrific announcer. Great at remotes, 100% computer/digital trained, great production... seasoned and fun. If you are looking for someone, get ahoild of me for more information: chrisrolando@gmail.com.

Chris Rolando's Videos

AussieToyota

Added by Chris Rolando 1 Comment 5 Likes
NewsRadio Jimmy James on Advertising

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Why newspapers will not be replaced by iPad

Added by Chris Rolando 0 Comments 0 Likes

Chris Rolando's Blog

All depends upon how you look at it....

Posted on May 12, 2011 at 7:05am 0 Comments 1 Like

Two shoe salespeople were sent to Africa to open up new markets. Three days after arriving, one salesperson called the office and said, "I'm returning on the next flight. Can't sell shoes here. Everybody goes barefoot."
At the same time the other salesperson sent an email to the factory, telling "The prospects are unlimited. Nobody wears shoes here!"

Whats Your Plan for Disaster?

Posted on June 2, 2010 at 4:14pm 0 Comments 0 Likes

This morning one of my competitors had their main offices burn to the ground. There is nothing left. No on air computers, sat dishes, nothing. But even worse... I am told there is no off site backup. Other broadcasters and I have offered help to get back on air.... but thats not the point.

In our case if we lost the main studios, we have backup equipment off site and could probably get all of our stations on with some sort of programming within hours. Our traffic is backed up…

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Comment Wall (12 comments)

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At 12:23pm on August 31, 2010, Bob (The Bear) Villones said…: Hey Chris,
We've actually spoken before. I actually interviewed Perkins in Bullhead city with you. At the time I felt that the position that I am in now was a better fit for my family. Sales are up thirty percent over last year but I am worried about the future of this company.

How are things going for you in Havasu/Bullhead/Laughlin?

I was just in Laughlin last week on a workation.

At 3:27pm on August 12, 2010, Kirk Anderson said…: Thanks Chris, was very pleased for the reach out here. About time someone created a board for us to keep in touch with.

At 7:46am on December 30, 2009, Chris Cortezi said…: Thanks, Chris! Very helpful advice. I've already read the 33 Ruthless Rules and I'm familiar with Godin & Gitomer, but haven't read those particular books. Looks like I've got a 2010 reading list already in the queue!

At 7:45am on October 30, 2009, Karen Carroll said…: That is a cool idea. Maybe for spring??? Thank you so much!

At 8:41am on August 26, 2009, Dennis Deccio said…: Thanks Chris, I hope you are doing well. I don't if you are aware but I am running for Moscow City Council. It in no way takes away from my sales duties, in fact I have found on my sales rounds that clients will bring it up, say they're thrilled I'm running, sign a contract, and even offer a donation. A couple have even paid their past due bills! I do 99% of my campaigning and campaign work at home in the evenings and weekends.

At 12:48pm on August 4, 2009, Jingle Jim Reilly said…: Chris,

I send out a radio sales tip newsletter every Monday morning called, The Jingle Of The Week. If you'd like a copy send me your email address and I'll hook you up!

Jim Reilly
American Music Concepts
Email: AmericanJingles@aol.com
732-255-1504

At 5:02am on August 3, 2009, Richard P Savage said…: Thanks Chris! Should have thought of that before I built the house the NC! At any rate looking forward to the move and to working again!!

At 2:09pm on July 31, 2009, Hal Widsten said…: Yeah......but I had a margarita and forgot about it.

At 8:59pm on July 29, 2009, Paul Anderson said…: It's the front clip for our anniversary vehicle. We are working on a 1936 Pontiac to commemerate 75 years in business under same family ownership.