A networking site for Radio advertising sales professionals.
Dan Lindquist's Page
Latest Activity
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: How You "Wow" Your Clients'
IT'S PROBABLY NOT VERY COMMON FOR SOMEONE IN RADIO ADVERTISING SALES TO DO THIS, BUT...I've created more than 300 jingles during my career in radio advertising. As a musician/singer/songwriter with a degree in mass communications and…
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: Radio Station Anniversaries'
WIBW-AM May 8, 1927 Gave away a new car on the 50th in 1977 Had trivia and historic features voiced by long-time advertisers/heritage businesses in the area for 75th and 80th Anniversary and had open house for listeners and community featuring…
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: Sales Advice'
I agree that there should be silence after asking for the order...but never understood how your client could lose by buying what you proposed. "The first one to speak owns it." is how I learned it.
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: Sales Advice'
Giff Gifford at an RAB Seminar: (paraphrasing here...)
If you want to have a successful future, get out of the radio sales business and get into the marketing business. Business people don't care if you are good at selling your stuff. They are…
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: How Do You Pronounce 2010?'
You're right, twenty O nine sounds like the time is 8:40. I say twenty-ten. I hope everybody on RSC has a Perfect '10!
Dan Lindquist replied to Jamie Jourdan's discussion 'PR for Event Center/Weddings'
Most will sign up for next year at this year's show to be sure they get the same location. Most remaining space is sold by November for the January show.
Dan Lindquist replied to Jeffrey Hedquist's discussion 'Radio Is Theater of the Gut'
World renown selling expert Dale Carnegie said, NOTHING is ever bought or sold without some degree of emotion. I say nothing is better than radio at being the conduit of communication between sellers of stuff and buyers of stuff.
Dan Lindquist replied to Jamie Jourdan's discussion 'PR for Event Center/Weddings'
If it's a big enough place, your radio station could help her put on a wedding showcase, featuring booths for one or more from each vendor type a bride and groom-to-be would seek: photographers, videographers, DJ's, wedding singers, ,…
Dan Lindquist replied to Rod Schwartz's discussion 'Chris Lytle: How to Think on Your Feet Automatically (includes The 40 Best Things Ever Said About Radio)'
I'm one of Chris Lytle's "frequent flyers" having been to nine of his seminars, by my count, during the '80s and '90s. Thanks for making another of his "teachings" available!
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: The Most Memorable Spiff You've Ever Received'
FROM A CLIENT: I once convinced a shoe store to cut a planned double truck (side by side full pages) newspaper ad in half and use the savings on radio to promote their annual 3-day truckload sale. They had a record-setting weekend and the owner gave…
Dan Lindquist replied to Rebecca Schwartz's discussion 'Friday Poll: Your Scariest Moment in Radio Sales'
I had been working with the district manager of a well-known insurance company and he told me he wanted a presentation from me to compare with presentations from other area Radio and TV stations.
I put my recommendations into a good looking…
Profile Information
- What radio station/company are you with?
- WIBW Radio Group/Morris Communications
- How long have you worked in the radio sales industry?
- 27 years
Comment Wall
- No comments yet!
Radio Sales Café is a service of GRACE BROADCAST SALES — celebrating 20 years of helping stations sell more advertising!
Follow Radio Sales Café!
© 2012 Created by Rebecca Schwartz.
