"There's no "right" or "wrong" answer. Think of football: Is it right to pass long, pass short, run left, run right, fake or punt? The answer depends on what your competition is doing, how well they are doing it, how well you…"
"Although I do agree with Rod, this is a perfect opportunity to pitch the one way radio beats TV, newspaper, coupons and every other media: The fact that radio is (or at least can be) the theater of the mind.
I suggest the 60-second Stan Freeberg…"
"Attached is an article from the current Radio Ink magazine. It's an infomercial from competitive text vendor Hip Cricket, but their radio sales points apply equally to all texting services. Our RadioTexter.com service is very similar to theirs…"
RadioTexts.com, RadioTraffic.com and RadioWeather.com.
How long have you worked in the radio sales industry?
40 years - formerly owned Scott Studios (studio automation equipment company) and 17% of TM Century (jingle and programming and software vendor for radio), now TM Studios and formerly TM Jones.
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I send out a radio sales tip newsletter called The Jingle of The Week. If you'd like to get a few great ideas every Monday morning, send me your email address and I'll hook you up.
Jim Reilly
American Music Concepts
P 732-255-1504
AmericanJingles@aol.com