Radio Sales Café

A networking site for Radio advertising sales professionals.

David Michaud
David Michaud
  • Male
  • Kelowna BC
  • Canada
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David Michaud's Friends

  • Leslie Cassis
  • Blake of Radio Muscle
  • Chris Rolando
  • Daryl P. McIntire
  • Kathie Easton
  • Heather Schwartz

David Michaud's Discussions

Self promotion on your station

Started this discussion. Last reply by Paul Farina Jan 22, 2010. 5 Replies

Im curious to know if anybody has ran spots on their stations to promote themselves? Was it for you specifically, or the sales team in general at your station?  Copy ideas? Thanks everyone!Continue

 

David Michaud's Page

Latest Activity

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Charles R. Wallace left a comment for David Michaud
Happy birthday David!
Nov 20, 2011
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David Michaud replied to Jingle Jim Reilly's discussion '"What's For Dinner?" Radio Promotion'
Love this concept. Our station did something similar for car dealers called "What's Hot on the Lot". We took a 60 and had a intro, three 15-second sponsors promoting various deals and an Extro. We linked it all back through our…
Feb 23, 2011
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David Michaud replied to Rebecca Schwartz's discussion 'Friday Poll: Movies for Radio Advertising Salespeople'
WOW!!! Not a single vote for Wall-Street! That's mine, I love how Bud Fox didn't quit until he "bagged the elephant". Maybe the whole breaking the law thing kept it off peoples list?? :)
Jan 22, 2010
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Julie Hein replied to David Michaud's discussion 'Self promotion on your station'
We do recruitment on the air for about any position. We also sell for a "greatly reduced rate" ads to each of our sellers to promote themselves. The reason for selling it to them is so that they can share with clients that they have skin…
Jan 22, 2010
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Laurie Brown replied to David Michaud's discussion 'Self promotion on your station'
We do customer testimonials. The client records the commercial about how the sales person has helped them with their business and invites other people to use the radio station and to call the sales person he worked with to help them with their…
Jan 22, 2010
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Brenda Ellison replied to David Michaud's discussion 'Self promotion on your station'
Hi David, we each do a :30 second commercial introducing ourselves and inviting potential clients to call us for marketing help. I think it is a good idea to personalize the message about each person on the sales team, and what better way than radio?
Jan 21, 2010
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Daryl P. McIntire replied to David Michaud's discussion 'Self promotion on your station'
David; We run ads all the time....Promotional station ads that position our music...We have run recruitment ads for our sales staff that I as General Sales Manager have voiced. And we run customer testimonial ads with the clients themselves talking…
Jan 21, 2010
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Self promotion on your station

Im curious to know if anybody has ran spots on their stations to promote themselves? Was it for you specifically, or the sales team in general at your station?  Copy ideas? Thanks everyone!See More
Discussion posted by David Michaud Jan 20, 2010
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David Michaud replied to Rebecca Schwartz's discussion 'Friday Poll: What Do You Do for Fun?'
Maybe it's a Canadian thing, but it's all about hockey at our station! A few of us play together in a men's league here. Lots of reading to, mostly non-fiction business / sales books.
Jan 8, 2010
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David Michaud is now a member of Radio Sales Café Jan 8, 2010

Profile Information

What radio station/company are you with?
K 96.3, Kelowna's Classic Rock.
How long have you worked in the radio sales industry?
Ten Years

Comment Wall (5 comments)

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At 11:30am on November 20, 2011, Charles R. WallaceCharles R. Wallace said…

Happy birthday David!

At 10:58am on February 23, 2011, Jingle Jim ReillyJingle Jim Reilly said…

David,

 

Thanks for the comment ... Your Auto Promo sounds great, too.

 

May I send you my free radio sales tip newsletter every Monday Morning? Hundreds of RSC members are subscribers.

 

Just send me your email address and I'll do all the work.

 

Jim Reilly

American Music Concepts

AmericanJingles@aol.com

At 8:10am on January 25, 2010, Kathie EastonKathie Easton said…
Hi David......I guess you meant by chat.....chat on here about my attorney presentation. Or you're welcome to call me anytiime 704-289-2525.........I'm currently working on 4 different scripts for the attorneys and they're signing the contract this week to start Feb. 1st. and for good $
At 3:22am on January 13, 2010, Jingle Jim ReillyJingle Jim Reilly said…
David,

I send out a radio sales tip newsletter called The Jingle of The Week. If you'd like to get a few great ideas every Monday morning, send me your email address and I'll hook you up.

Jim Reilly
American Music Concepts
P 732-255-1504
AmericanJingles@aol.com
At 3:28pm on January 8, 2010, Rod SchwartzRod Schwartz said…
Dave,

Welcome to Radio Sales Café! Glad to have you join us!

You'll find RSC a friendly place and a helpful resource - and that you'll enjoy sharing your own successes and ideas with us!

Again, welcome!

Cordially,

Rod
 
 
 

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