Totally agree!Advertising works... when done properly.By getting to the "fine print" early on in your conversations with your clients, guess what?Your clients will trust you more!Don't you love the look in their eyes when you tell…
Greg,
I must have missed this post the first time. As Mark Levy indicated in his reply, RAB has a ton of coop information. I'm betting it's their coop directory that you have in mind. I used to consult it regularly to gather information…
There used to be a sales newsletter (may still be in existence) that gave co-op deadline dates for most major companies. Any idea what that was called? Or if there is another place to get those co-op dates?
I send out a radio sales tip newsletter every Monday morning called, The Jingle Of The Week. If you'd like a copy send me your email address and I'll hook you up!
Jim Reilly
American Music Concepts
Email: AmericanJingles@aol.com
732-255-1504