"Darren,
A heads-up for you:
Your domain name has expired effective 12/29/12, and we cannot access your website throught the link you provided. I am looking forward to seeing your media kit when the website is back up.
Happy New Year!"
Networking for radio sales professionals from Grace Broadcast Sales.
John Bosman's Discussions
Funeral Home Marketing: how to advertise "with sensitivity".
Started this discussion. Last reply by John Bosman Oct 5, 2011. 12 Replies 0 Likes
Good day everyone! I am in need of some ideas/thoughts concerning marketing ideas for a funeral home. The very nature of this industry demands a certain "decorum" in creating a campaign, and a…Continue
John Bosman's Page
Latest Activity
John Bosman replied to Andy McNabb's discussion 'Short Notice - how to get revenue-ready for NHL return'"Andy,
We pre-sold all of our NHL broadcast packages, which included certain features as well as an ad-package that ran during each game. With the delay of the season, we immediately approached our clients with our "NHL Lockout…"
John Bosman replied to Jessica Norgaard's discussion '4th Quarter Promotions'"We have fun with our "12 Days of Christmas" contest! Get 12 sponsors to participate and then enjoy! The idea is to sell each of 12 days that have different ad packages and levels of investment. Days 1-4 are the highest, 5-8 a little lower,…"
John Bosman replied to Rebecca Schwartz's discussion 'Friday Poll: What's the Funniest/Oddest Town Name You've Encountered?'"Although I reside in Alberta, I am aware of the following series of towns in Newfoundland:
Heart;s Desire, Heart's Delight, and Heart's Content.
Also, at the risk of risque, a nearby town to these three is named Dildo.
"
John Bosman replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"Hi William. I live in Alberta, Canada. Our station is 97.9 "The RANGE", based in Westlock, a town just north of Edmonton. We broadcast to a large rural based market that includes many small communities. Our station officially launched on…"
william schenold replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"John:
Are you in Canada -- or Bloomington, Illinois?"
John Bosman replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"Thanks so much everyone, for your input. I am working on 4 other proposals right now, so apologize for not responding sooner! I have read every reply, and I am very encouraged by what I see. I have no doubt that I will land this contract,…"
Laci M Hernandez replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"I am currently researching our community. The founders, the "firsts", leaders, etc. We are doing "who am I commercials".
where we say "who am I, list the things they did in their life, and their importance.. give a few…"
Billy Meza replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"John and Chris!
On Friday April 1st i was on my way to see a Hometown Buffet when I got a call that my brother was killed in Tijuana Mexico...I was devastated!!! In shock...As the older brother, I was in charge. It was difficult but I got pushed…"
Ann McWilliams replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'
Geoff Bate replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"Hi John - Greetings from Victoria. About 10 years ago the NewCap sales crew in Edmonton introduced me to Park Memorial ("the chapel on the boulevard"). At the time, they bought one 60-second commercial per day in the CFCW…"
Ann McWilliams replied to John Bosman's discussion 'Funeral Home Marketing: how to advertise "with sensitivity".'"Hi, I represent Tuesday Productions and we have done a lot of work with Funeral Homes in the past. We have a campaign called,
"You're Not Alone" which consists of a musical image, and other components. However, we found that doing a…"
Profile Information
- What radio station/company are you with?
- Newcap Radio
- How long have you worked in the radio sales industry?
- Just Started 11/10
Comment Wall (5 comments)
- At 11:54am on July 16, 2012,
Tara Fletcher said… hi
- At 8:02am on July 22, 2011,
Jennifer Bliss said… - Hi there! Not sure if you already saw this Free service or not but we would LOVE for you to be a part of it! RSC even featured it as a conversation/Topic! http://www.radiosalescafe.com/forum/topics/swap-a-spot-network-free-voice
- At 6:33pm on February 23, 2011,
RadioSalesGuy said… - Hey John. Glad to see that after 30 years of experience in your previous field, you are embracing a new learning opportunity. No doubt, there will be applications for revenue generation given your past experience. Any thoughts that you have in this regard that you think could be applied to not Westlock, but Edmonton would be greatly appreciated. You will find radio to be a very creative field, where the solutions you come up with clients are unique to each of them vs presenting "square peg - square hole" options. I have been at the radio game for 30 years - much like yourself in many ways - and still learn something every day in this business. I hope we can shake hands at the sales conference this May. Take Care!
- At 4:09am on January 15, 2011,
Jingle Jim Reilly said… John,
I send out a radio sales tip newsletter called The Jingle of The Week. If you'd like to get a few great ideas every Monday morning, send me your email address and I'll hook you up.
Jim Reilly
American Music ConceptsAmericanJingles@aol.com
P 732-255-1504
- At 11:59pm on January 7, 2011,
Rebecca Schwartz said… John,
Welcome to Radio Sales Café, and thank you for joining us! I hope you'll find RSC a useful resource. If you have any questions, please let me know - I'm here to help!
Also, if you're on Facebook and/or Twitter, you might like to follow RSC there (links on the right side of the page); we're constantly posting motivational quotes, sales tips; articles, etc., that are not found on the site per se.
Best wishes,
Rebecca
Radio Sales Café is a service of GRACE BROADCAST SALES — celebrating 21 years of helping stations sell more advertising!
Follow Radio Sales Café!
© 2013 Created by Rebecca Schwartz.
