"Mark - In answer to your question - I may be biased but Id start a home improvement directory - and give listeners a chance to get answers to their questions - from local pros. Check out this example on CJOB-AM …"
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Mark Achziger's Discussions
new am promotion
Started this discussion. Last reply by David Wolfe Feb 12, 2011. 3 Replies 0 Likes
Christmas radio promotions
Started this discussion. Last reply by Lisa Mollett Aug 28, 2009. 4 Replies 0 Likes
Mark Achziger's Page
Latest Activity
Mark Achziger replied to Mark Achziger's discussion 'new am promotion'"This is a talk format with people like Rush, Glen Beck, Sean Hanity etc.... How would sales people sell your program? Looking for ideas that can bring in revenue on this station as well as be enjoyable for the listerner...
Thanks…"
Mark Heller replied to Mark Achziger's discussion 'new am promotion'"since you didn't mention if talk is local or not,
two promotions came to mind...
the money wheel, or wheel of fortune...where you take a caller
live on the phone, spin the wheel and match the advertiser for certificates...in
and out in…"
Mark Achziger posted a discussionnew am promotion
Our station recently switched our AM format to News/Talk sports. I am looking for a good radio promotion for that station. I am looking for something that sales people can sell, and something listeners will enjoy. Any ideas? 6am-6pm is Talk, and 6pm-6am is Fox sports!See More
Lisa Mollett replied to Mark Achziger's discussion 'Christmas radio promotions'"clayton
attached is a promotion called the hidden ornament promotion. I think it would would great for a mall. that's who I plan to pitch it to this year."
Clayton Fitts replied to Mark Achziger's discussion 'Christmas radio promotions'"Have a planning meeting with a major mall here in Dubai for Xmas. Tree in the mall etc. Any ideas to capitalize on revenue opps and make it a fun promo??"
Clayton Fitts replied to Mark Achziger's discussion 'Christmas radio promotions'"thanks Stephanie. We have an electronics fair coming up next month - GITEX - am now pitching this to Haier and one of the appliance stores. Clayton"
Stephanie Hoff replied to Mark Achziger's discussion 'Christmas radio promotions'"We have done a 'What's In The Dryer' contest and it has worked well and been fun! We have a title sponsor (obviously an appliance store) ($10 - $15,000) and then we have a co-sponsor (non-compete) also ($5-$7,000). We record 3 items…"
Mark Achziger replied to Marvin Matchett's discussion 'Christmas promotion ideas'"thank you, that is a cool idea
Thanks Jan"
Mark Achziger replied to Stephanie Hoff's discussion 'Fall/Winter Contests/Promotions'"Our station over in Crescent City California has done a Christmas promotion for many many years that has been very successful. We go out looking for 47 radio sponsors of this program that we call Christmas Concentration. How it works is: Each…"
Mark Achziger replied to Marvin Matchett's discussion 'Christmas promotion ideas'"We have done a promotion on our station called Christmas Concentration. How it work is we go out and get 47 local businesses to sponsor this program. They pay anywhere from 199 per month to 399 per month. They also give us a gift to give away thats…"
Mark Achziger posted a discussionChristmas radio promotions
With Fall and Winter on the way its time for our radio stations to start thinking about revenue for Christmas, looking for some new ideas to help generate 15-25k during this holiday season.
Profile Information
- What radio station/company are you with?
- KPOD FM,KCRE FM, and AM1240- Bicoastal Media
- How long have you worked in the radio sales industry?
- 8 years
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