"Right now, we're doing coffee mugs...sweatshirts....and pens. We had done frisbees, but was only good for parade giveaways. (No lasting value in advertiser's mind) Whatever you pick, make sure it's 'top of the…"
"It's been almost 30 years, since we did this, but it worked out famously. And, the spot has run in Chicago, as we borrowed the music bed to an AM & FM there. A one minute PSA, containing full orchestration of Percy Faith…"
"I'm born and raised in Sheboygan, Wisconsin. The story goes, and old Indian Chief kept on having sons and wanted a daughter, and everytime his wife would deliver an off-spring, he'd announce, "She's A Boy…"
"I did this, in the Summer of 1982. I drove to Ottumwa, Iowa and sold commercials for $5 each. It was a drop from the $200 rate we got in Chicago. It made me focus on what the needs of 'Main Street' are, as compared to…"
"since you didn't mention if talk is local or not,
two promotions came to mind...
the money wheel, or wheel of fortune...where you take a caller
live on the phone, spin the wheel and match the advertiser for certificates...in
and out in…"
"Industry has slowed to a trickle for more than a few years. Most dealers from five or six years ago, have vaporized. It's a mature business now, and the only new activations are for HD programming. DISH uses
an unpopular compression system for…"
Thanks for the input. Knowing that it's not a localized problem is comforting but still doesn't fix the problem. Getting wind that there is a deal working that will combine DISH with phone/internet so they can compete with the bundling at the cable company. Might help or might just create another price battle