"Hi Don,
The best advice I can give you from a professional standpoint is to craft ideas for your potential client that you, yourself, can be excited about. Selling then becomes fun and the excitement is contagious.
Take a…"
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Mike Copeland's Page
Latest Activity
Mike Copeland replied to Don Collett's discussion 'How do you keep your head up when things head down?'
Mike Copeland replied to Susan Wells's discussion 'Looking for idea for local ford dealer for February sales event'"If you have some sort of attraction or event, offer a test drive incentive. The only way they get the tickets is to test drive a new Ford at XYZ dealer. I've done this in the past with great results.
Mike Copeland
WFSH, Atlanta"
Mike Copeland replied to Susan Wells's discussion 'small business with little dollars'"Two solutions:
(1) build their war chest, then, come back to the game when they can swing a bigger bat
(2) Own a day a week or own a daypart -- makes them sound much bigger with a limited ad budget
You're absolutely right to advise your…"
Profile Information
- What radio station/company are you with?
- Salem Communications; WFSH
- How long have you worked in the radio sales industry?
- 17 years
http://resultswithradio.blogspot.com
Mike Copeland's Videos
Comment Wall (2 comments)
- At 5:39am on June 3, 2011,
Joel A. Swanson said… Good Morning Mike.
Like you I am sure, I live, eat and breath RADIO and have for 35 years. And I continue to learn something new every single day. I feel guilty when I call it "a job"!
- At 8:29am on August 5, 2009,
Jingle Jim Reilly said… - Mike,
I send out a radio sales tip newsletter called The Jingle Of The Week. May I send you a copy? If you'd like to receive the free sales tips, just send me back your email address!
Jim Reilly
American Music Concepts
AmericanJingles@aol.com
732-2551-504
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