"I do. Sort of. To prospective clients. At Voice Creative we offer a demo commercial - full copy, voice and production - at 1/2 our normal rate. If the client likes it, terrific, let's work together. If the client…"
Networking for radio sales professionals from Grace Broadcast Sales.
Audio Files
Neil Holmes's Discussions
Killing the Messenger
Started Oct 11, 2012 0 Replies 2 Likes
This morning’s Inside Radio (10/11/2012) quotes ZipCar CEO Scott Griffith on why they stopped advertising on the radio: “We did see a…Continue
Fall Back Thought...
Started this discussion. Last reply by Rebecca Schwartz Nov 7, 2011. 2 Replies 0 Likes
As I delayed getting out of bed this morning it occured to me, with the clocks resetting back an hour this Sunday, this is an excellent opportunity to do more, without having to get up earlier. Our…Continue
Be Bold
Started Sep 30, 2010 0 Replies 0 Likes
Ever pay sticker price for a car? Of course not. Over time the auto dealers have taught us to wait for a “tent sale”, a “President’s Day sale”, a “Bottom Line Blowout sale”. Just like the big…Continue
Tags: selling, counseling, Copywriting
Use Their Gift Cards to Get Client On-the-Air
Started this discussion. Last reply by Sherna Thomas Jun 23, 2012. 2 Replies 0 Likes
I have never been a fan of ‘testing’ radio. “Tell ‘em Jack sent ya” just doesn’t provide a listener with incentive to visit the business and announce “Jack sent me”, and leads to “I tried radio and…Continue
Neil Holmes's Page
Latest Activity
David Corscadden left a comment for Neil Holmes"Hi Neil
Thanks for the friend request! I'll forward a short sample of voice work upon my return from holiday.
David"
Neil Holmes replied to Rebecca Schwartz's discussion 'Friday Poll: Ever Use Your Child's Voice in a Radio Commercial?'"Wow - of course. We did a single commercial for Easter for a mall that blossomed into a multi year multi spot campaign. The original was to bring kids in to have their picture taken with the Easter bunnies, live bunnies. But the…"
Neil Holmes posted a discussionKilling the Messenger
This morning’s Inside Radio (10/11/2012) quotes ZipCar CEO Scott Griffith on why they stopped advertising on the radio: “We did see a lift in awareness — we measured it before and after — but that didn’t convert into membership.” Wait, what? You dropped radio ‘cause it worked like it was supposed to? Obviously the creative was effective, ZipCar admits it saw a lift in awareness. All radio can ever do is raise awareness, radio…See More
Jason Nabb replied to Neil Holmes's discussion 'What Sets Radio Apart?'"Head over to RadioAdPro.com and fill out the short questionnaire. Then you'll receive a FREE video and ebook download. The video is called "The Weapons of Choice" and it spells out exactly why radio IS the weapon of…"
Sherna Thomas replied to Neil Holmes's discussion 'Use Their Gift Cards to Get Client On-the-Air'"Another great idea to draw on. Thanks, Neil."
Sherna Thomas replied to Neil Holmes's discussion 'What Sets Radio Apart?'"I love this! Been researching all night(Friday) and now. Learning as I go along. Thanks for sharing, Neil.
Sherna"
Neil Holmes replied to Rebecca Schwartz's discussion 'RSC Member Looking for Affordable Copywriting & Production'"Hi Robbie:
Please allow me to join the dialogue as well. VoiceCreative has been teaming with great stations for more than 15 years. We've won the awards for copywriting, production and voice acting - but that's yesterday…"
Neil Holmes replied to Darian Sewell's discussion 'Nation Radio Sales for Small Markets'"Darian:
Living in the countryside of upstate NY means there are very few chain businesses. I even have to drive 40 minutes to get to a freakin Dunkin Donuts (for those not in the Northeast, it'd be like having to drive that far to…"
Neil Holmes replied to Sharon Van Doran's discussion 'Copy ideas for an upholstrey & window coverings business'"Sharon:
Maybe it's something in the ether, but as I was loading our copy archive online, I stopped to check RSC. The copy I was loading was in the category you asked for. The Voice Creative copy archive (meant for insiration and…"
Neil Holmes replied to Rebecca Schwartz's discussion 'Professional Photographer/Videographer/Portrait Studio Spots'"At Voice Creative we're building a searchable database of past copy (some with audio) that I hope will inspire others to create even better ads. It will debut 1/2/12. Here are three scripts from the Photo category. They worked…"
Rebecca Schwartz replied to Neil Holmes's discussion 'Fall Back Thought...'"Good for you, Neil! Sounds like a great way to start the day. Thanks for the inspiration and example. :)"
Neil Holmes replied to Neil Holmes's discussion 'Fall Back Thought...'"For those who wondered (you know who you are, thanks for the messages): Yes, I did get up at my normal time (according to body rhythm). My wife and I took our dogs for a walk in the forest. And will do it again tomorrow.
- Neil"
Neil Holmes posted a discussionFall Back Thought...
As I delayed getting out of bed this morning it occured to me, with the clocks resetting back an hour this Sunday, this is an excellent opportunity to do more, without having to get up earlier. Our body clock is already set to get up at a certain time, say 7AM. But come work on Monday our body clock will get us up at 6AM (in most of the US). Now we have an extra hour to plan presentations, read some motivational material, exercise, finish the dreaded "paperwork", etc. I realized I had wanted…See More
Profile Information
- What radio station/company are you with?
- Voice Creative. We're a collective of voice actors, copywriters and producers that move listeners to action, and clients to renewal. Find us online at www.VoiceCreative.com
- How long have you worked in the radio sales industry?
- 20+ years
Comment Wall (5 comments)
- At 11:23am on December 29, 2012, David Corscadden said…
- Hi Neil
Thanks for the friend request! I'll forward a short sample of voice work upon my return from holiday.
David
- At 6:12am on July 27, 2011,
Jennifer Bliss said… - Hi there! Not sure if you already saw this Free service or not but we would LOVE for you to be a part of it! RSC even featured it as a conversation/Topic! http://www.radiosalescafe.com/forum/topics/swap-a-spot-network-free-voice
- At 9:39am on July 22, 2011,
Mac McIntosh said… Hey Neil,
Just letting you know I appreciate the friend request you sent me and that I look forward to seeing the updates you post on here as they show up on my update timeline.
Thanks again!
-Mac
Director of Development
Project Plahola - free sounds better!"like original Napster only safe & legal"
http://twitter.com/plaholahttps://plus.google.com/101656885184025957039
http://www.facebook.com/plahola
http://plahola.tumblr.com
- At 4:00pm on July 18, 2011, Mac McIntosh said…
Thanks for the friend requiest Neil! Look forward to your info. in my timeline!
-Mac
Director of Development
Project Plahola - free sounds better!"like original Napster only safe & legal"
http://twitter.com/plahola
http://on.fb.me/o6QYzK
http://plahola.tumblr.com
- At 1:28pm on September 24, 2009,
Jingle Jim Reilly said… - Neil,
I send out a radio sales tip newsletter every Monday morning called, The Jingle Of The Week. If you'd like a copy send me your email address and I'll hook you up!
Jim Reilly
American Music Concepts
Email: AmericanJingles@aol.com
732-255-1504
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