What we try to do as Radio Advertising Copywriters....
I hope you like the video here.For me it sums up what I try to do for clients. http://wp.me/p1ss7O-8jSee More
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Simon Paul Rushton's Discussions
What we try to do as Radio Advertising Copywriters....
Started this discussion. Last reply by Rod Schwartz Jan 26. 2 Replies 4 Likes
I hope you like the video here.For me it sums up what I try to do for clients. http://wp.me/p1ss7O-8jContinue
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Bev Leckie liked Simon Paul Rushton's discussion 'What we try to do as Radio Advertising Copywriters....'
Rod Schwartz replied to Simon Paul Rushton's discussion 'What we try to do as Radio Advertising Copywriters....'
What's really neat about this video is that, while it consists primarily of images and music, it's the WORDS at the very end that make all the difference!
Thanks for sharing, Simon! Powerful piece.
Rebecca Schwartz replied to Simon Paul Rushton's discussion 'What we try to do as Radio Advertising Copywriters....'
Awesome, Simon! Thanks for sharing!
Simon Paul Rushton replied to Rod Schwartz's discussion 'Roy H. Williams on Client-voiced Radio Commercials'
I like using clients who have character.
Often they don't.
I like to use clients who have a great sounding voice and can deliver a script well.
Often they can't.
I like to use a client who can read a script and make it sound natural and…
Simon Paul Rushton replied to Rebecca Schwartz's discussion 'Friday Poll: Are You Left-Brain or Right-Brain Dominant?'
I actually move from left to right and right to left. I had one of those tests where they plot you on a graph and the testers brought the results after a couple of weeks, took me to one side and asked what my job at the radio station was. When I…
Jennifer Bliss left a comment for Simon Paul Rushton
Hi there! Not sure if you already saw this Free service or not but we would LOVE for you to be a part of it! RSC even featured it as a conversation/Topic! http://www.radiosalescafe.com/forum/topics/swap-a-spot-network-free-voice
Simon Paul Rushton replied to Rebecca Schwartz's discussion 'Friday Poll: Your Technique for Cold Calls'
Or, I like to flash my legs... and cry... and tell them my boss will sack me if I don't get an appointment.
That can work ;-)
Simon Paul Rushton replied to Rebecca Schwartz's discussion 'Friday Poll: Your Technique for Cold Calls'
I like the 10 minute promise... it's a gimmick but it's quite nice.
You absolutely PROMISE the client you will only take 10 minute of their time. You'd like to come up with some ideas to help their business grow.
When you GET the…
Salesman Balls
Have you ever been in a meeting where, due to the pressure of the call, the Sales Exec has said something that’s had you bite through your pencil trying not to laugh? Here are some examples of genuine things Sales Execs have said in meetings, or to creatives …. mostly in the UK but some from Australia and New Zealand. Thanks to Paul Borny for reminding me of them… and keeping the file… and to Tim Craig who collected many of them… and to the salespeople I love working with but sometimes trip…See More
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Jingle Jim Reilly left a comment for Simon Paul Rushton
Simon,
I send out a radio sales tip newsletter called The Jingle Of The Week. May I send you a copy? If you'd like to receive the free sales tips, just send me back your email address!Jim ReillyAmerican Music…
Simon Paul Rushton replied to Rebecca Schwartz's discussion 'Friday Poll: Pointing out a Client's Advertising Mistakes'
Surely the customer is always right?
http://rushtononradio.wordpress.com/2011/04/13/the-customer-is-always-right/
I guess what I try to do is just try to help from the outset. And come up with a strategy to deal with individual…
Rebecca Schwartz left a comment for Simon Paul Rushton
Simon,
Welcome to Radio Sales Café, and thank you for joining us! I hope you'll find the site a useful resource. If you have any questions, please let me know.
Also, if you're on Facebook and/or Twitter, you might like to…
Profile Information
- What radio station/company are you with?
- Radio Africa
- How long have you worked in the radio sales industry?
- 22 years
Simon Paul Rushton's Blog
Salesman Balls
Posted on August 3, 2011 at 12:38am 0 Comments 0 Likes
Have you ever been in a meeting where, due to the pressure of the call, the Sales Exec has said something that’s had you bite through your pencil trying not to laugh? Here are some examples of genuine things Sales Execs have said in meetings, or to creatives …. mostly in the UK but some from Australia and New Zealand. Thanks to Paul Borny for reminding me of them… and keeping the file… and to Tim Craig who collected many of them… and to the salespeople I love working with but sometimes trip…
ContinueComment Wall (3 comments)
- At 6:46am on August 16, 2011,
Jennifer Bliss said…
- Hi there! Not sure if you already saw this Free service or not but we would LOVE for you to be a part of it! RSC even featured it as a conversation/Topic! http://www.radiosalescafe.com/forum/topics/swap-a-spot-network-free-voice
- At 6:29am on August 1, 2011,
Jingle Jim Reilly said…
Simon,
I send out a radio sales tip newsletter called The Jingle Of The Week. May I send you a copy? If you'd like to receive the free sales tips, just send me back your email address!
Jim Reilly
American Music Concepts
JingleJim@AmericanMusicConcepts.com
732-2551-504
- At 12:51am on July 29, 2011,
Rebecca Schwartz said…
Simon,
Welcome to Radio Sales Café, and thank you for joining us! I hope you'll find the site a useful resource. If you have any questions, please let me know.
Also, if you're on Facebook and/or Twitter, you might like to follow RSC there (links on the right side of the page); we're constantly posting motivational quotes, sales tips & articles, ideas for promotions, etc., that are not found on the site per se.
Best wishes,
Rebecca
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