"I feel your pain. It's the "maybes" in life that kill us right? You have not yet convienced the prospect to give you a moment of his/her precious time. This is common as more and more business owers/manager must…"
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Valerie Abram's Page
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Valerie Abram replied to Rebecca Schwartz's discussion 'Friday Poll: How Did You Get into Radio Advertising Sales?'"It found me. After finshing a degree in Marketing, I had plans to work on the other side of the table helping to market small to medium size businesses. An opening appeared in our local newspaper for a Radio Rep and I…"
Valerie Abram replied to Rebecca Schwartz's discussion 'Friday Poll: Targeting the Best Prospects for Radio Advertising'"All businesses are good prospects if the commercial message is right. As radio experts, it's our job to make sure we know exactly what the client expects to happen and then tell our listeners to do just that. Also, we need to make sure the…"
Valerie Abram replied to Karen Carroll's discussion 'Network Presentations'"Go to the RAB website and click on "Media Facts" There are some excellent points of difference for radio vs other forms of media. Since some members are advertisers, it would be helpful to compare your product to other forms of advertising…"
Valerie Abram replied to Rebecca Schwartz's discussion 'Friday Poll: Time Management'"When I start something I stay with it until it is done, keep my desk completely clear at all times with the exception of what I am currently working on, and do not get more than 2 major projects going at once.
It's been working for me for the…"
Valerie Abram replied to Rebecca Schwartz's discussion 'Friday Poll: Gas Trades'"We receive a monthly gas allowance....Thank goodness! I remember when gas trades were easy to find. They are nearly impossible to find anymore. If I did, I would prefer to sell the client and generate revenue for the station than figure out how to…"
Valerie Abram replied to Rebecca Schwartz's discussion 'Friday Poll: Sales Advice'"Prospect, Prospect and Prospect some more."
Valerie Abram replied to Stephanie Hoff's discussion 'Local Restaurant Needs an Idea.....'"It could be "winner winner ice cream and dinner!""
Valerie Abram replied to Stephanie Hoff's discussion 'Local Restaurant Needs an Idea.....'""Winner Winner Chicken Dinner" has been a big hit with one of our local restaurants. The morning show host says the phase "winner winner chicken dinner" sometime during the morning show on a specific day each week. First caller…"
Profile Information
- What radio station/company are you with?
- Backyard Broadcasting - WLBC & WXFN/ESPN
- How long have you worked in the radio sales industry?
- 20 years
Comment Wall (1 comment)
- At 11:18am on February 18, 2010,
Jingle Jim Reilly said… - Valerie,
I send out a radio sales tip newsletter called The Jingle of The Week. If you'd like to get a few great ideas every Monday morning, send me your email address and I'll hook you up.
Jim Reilly
American Music Concepts
P 732-255-1504
AmericanJingles@aol.com
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