I am looking for ideas for the month of January and I am thinking about doing some type of "Big Game Day" Promotion. I have not done this type of promotion in the past and was looking for any good ideas that have worked well in different markets. Any suggestions would be wonderful!
"Chicken and Chair" is always fun. Have a sponsor give you a recliner or other comfy piece of furniture (perfect for game watching) and a sponsor who will supply chicken for game day, usually Super Bowl Sunday...they need to buy schedules and you could even offer registration boxes in their locations to drive folks to their stores or do on air or online qualifiers only. You could add sponsors with other prizes, etc. It just sounds fun to say "win chicken and Chair"!
