Many thanks to Rebecca Lambert of Auburn, WA, for submitting this nifty promotion idea for a used car dealership:
"I once did a promotion where I took a hide a key and put $500 in it and put it underneath one of the cars. My listeners had to come and look at all of the cars, to find the one with the Prize. That worked really well, and the Sales Guys had a field day. You do have to paint the hide-a-key a bright color, or put your station's logo on it, or you might lose it yourself, LOL."
Can you tell me more about this? How did you pitch this and how was the sales?
Angelique, not sure if Rebecca Lambert is following this discussion. If she doesn't reply, you might click on the link above (on her name) and send her a message via this site's email system.
oh ok thank you
