Bula from Fiji!
Ive been asked to think of ideas to get listerners calling in to win a car on radio.
Any ideas on how we can run this campaign, at the end of the day its a contra agreement whereby we do not get anything monetary, and to increase our listernership.
Any ideas on how on the kinds of promotions I can do?
We are currently running a promo on air to win a GOLF (VW). To enter the draw you need to register online (facebook might be a good register point if you don't have a website). Once you register online you need to listen to the station for your name. If your name is called, you have that hour to call the station back to activate your entry into the major draw. We call a new name each hour for the duration of the day 7am-4pm (you could do Breakfast only...etc). All the activated entries go into a barrel and the winner will be pulled out.
