January 11, 2014 9:12 AM PST
Radio Sales Cafe Members,
This Week's Sales Tip: There are some terrific Networking Organizations ... some of the best are Le Tip, Lunch Club, The Networking Club and Leads Club. Better yet ... Start your own. Launching a Network Club is easy and it pays off in so many ways. I suggest an early morning once-a-month event ... Call it the "K98.5 Breakfast Club."
Invite your core long term clients and allow each to have the floor for :60 to announce new product lines, company events and buying opportunities for fellow Breakfast Club Members. Include a round of lead generators and top it off with an interesting guest speaker. Each month invite additional clients/station prospects and before you know it, you'll have the most talked about business association in your market.
Yes ... this is a great idea! It's like starting your very own station Chamber of Commerce. I love it!
Jingle Jim Reilly
American Music Concepts
JingleJim@americanmusicconcepts.com
P 732-604-8625