Good Morning everyone.. This is the first time I've posted anything here, but now I think It's time I do.. I need some help coming up with a "killer promotion" for a coffee company on my nationally syndicated radio program. The program is an all 80's based music show.
Any suggestions/help would be great!
Hey Dean,
If you could tell me the name of the coffee company and a little more about your show, I'd love to take a crack at coming with a good promotion for you. Shoot me a message or email me the information and I'll get cracking!
Bob
Thanks for your help Bob... The name of the company is Death Wish Coffee Company and my show is an all 80's music based program called Retro 80's Weekend. Any help you can give would be fantastic.
Thanks in advance !
Are you looking for a way to give coffee away of the air? Or drive traffic into locations?
Give coffee away.. I don't think they have retail locations.
OK Thanks
How about having people email or tweet you lyrics from 80's songs that are about needing (or having) a lot of energy.
Or having them email photos that show them putting out a lot of energy, looking particularly crazed. They'd look good on your website!
Dean,
Have you considered getting the coffee roasters to come up with a "Dean's 1980 Blend" (or whatever you choose to call it), labeled and branded as such, and available only via your program. You could drink it, serve it to guests, talk about it on the air, make it special, invite your listeners to sample it/buy it, etc. Maybe couple this with some thematic coffee mugs awarded to listeners via trivia contests, etc.
Nice idea !
Awesome Rod... Thanks so much!