The Radio Advertising Bureau and radio station creatives, agencies, and jingle companies have given us some memorable pro-radio slogans and campaigns over the years, such as: I Saw It On the Radio - Radio Gets Results - Radio's All You Need - Radio Works - Get It On Radio (and Get It On!), to name a few.
A few days ago, England's Radio Centre, the U.K.'s counterpart to our RAB, announced a new pro-radio campaign that invites advertisers to See Radio Differently, proclaiming The Future Is Hear.
We thought it might be fun to enlist our members' help in compiling a collection of pro-radio slogans or taglines, that we might use in our on-air promos, marketing collateral, station presentations, etc.
Have something catchy you'd like to contribute? Please share it in the comments below.
I've used this for years: Word Of Mouth Advertising With A Bigger Mouth
From Gene Kuntz: WITZ FM is a full service Adult Contemporary station with lots of local news, weather and sports. Our slogan is: Everything you need every day.
at October 25, 2019 10:35 AM PDT
From Christopher rolando I wrote this years ago and never used it:
With an obvious nod to Mars Candy's M&M's advertising from my youth, I've used this headline when positioning radio advertising vs. newspaper advertising:
Radio. Gets In Your Mind.
Not On Your Hands.
