Forums » The Round Table: Brainstorming & Problem-solving

Ideas Wanted for a Bowling Alley

    • 1355 posts
    February 11, 2020 4:04 PM PST

    From MARCUS HUDSWELL:

    Hi everybody, Marcus here from Toowoomba, Australia. Im struggling for new ideas for a 10 pin bowling alley, does anybody have any fresh angles? p.s this client does have a jingle, we only use the end tag.

    • 1355 posts
    February 18, 2020 10:08 AM PST

    From Jonas Jones Set 'em up and knock 'em down.

    • 1355 posts
    February 19, 2020 11:49 AM PST

    From the RSC Facebook page:

    Christopher Rolando People say that they miss the old days... taking the family out... the kids, the grand kids...and having fun together. It’s still here....
     
    Robert L. Hunnicutt III What are you trying to do? Promotion or just a new spot?
     
    John M. Larson Why not use the whole jingle? How big is the donut?
    • 7 posts
    February 19, 2020 3:24 PM PST
    Rebecca Hunt said:

    From the RSC Facebook page:

    Christopher Rolando People say that they miss the old days... taking the family out... the kids, the grand kids...and having fun together. It’s still here....
     
    Robert L. Hunnicutt III What are you trying to do? Promotion or just a new spot?
     
    John M. Larson Why not use the whole jingle? How big is the donut?
     
    Thanks everybody!!, Christopher great idea, Robert a new generic spot, John we probably will rotate the full jingle alongside a new generic:)

     

    • 6 posts
    February 21, 2020 7:48 AM PST
    • 4 posts
    February 21, 2020 8:52 AM PST

    Can you tie in a charity event? our local Big Brothers Big Sisters hold a "bowl for kids" event every year - our stations host one of the nights (all local radio stations host one night) - maybe you could do something similar? but you could own it as an annual station event?

    the community enters a team (minimum team entry) - and then get pledges and all money goes to the charity. https://lethbridge.bigbrothersbigsisters.ca/event/bowl-kids-sake/

    Or come up with some kind of fun tournament where you can get new bowlers out to give it a try? and turn it into a station event / or even a fundraising event. i.e. Bowl for Babies, Bowl for (fire relief?) or whatever is relevant to your area. Turn it into a theme night - so some fun bowling things (like bowling backward, on one foot, etc.) - team who raises most money wins a prize, team with best costume, etc. etc. - prizes could be free games of bowling, movie passes, restaurant gift cards, maybe a grand prize draw to enter to win a pair of hot tickets to a concert?

    • 6 posts
    February 21, 2020 9:40 AM PST

    If the client is open to a little humor, maybe they encourage you to have your "mind in the gutter," as in they want you thinking about going bowling. Or perhaps the woman who is upset with her man because his mind is always in the gutter...but it's because he always has bowling on the brain, rather than spending time with her. 

    Another idea, I've seen bowling alleys that promote joining a "Lousy Bowlers League" for people who enjoy bowling but just aren't very good. It's more about having fun than trying to get the best score.