Radio Offers Compelling Value Proposition for Advertisers

  • August 1, 2020 2:51 PM PDT

    From Seeking Alpha:

    Radio Offers A Compelling Value Proposition For Advertisers - iHeartMedia Is The Best In The Space

    In this article, Kevin Mackie discusses "why radio may be the best place for companies to put their advertising dollars to work." In addition to radio's reach, he says, "For advertisers, radio is cheaper, avoids the plague of ad fraud, and has competitive return on investment of 6 to 1."

    Click here to read the entire article.