Do you use MARKETRON? (a rant)

    • 993 posts
    July 20, 2022 12:15 PM PDT

    Do you use Marketron Traffic?  

    One of my frustrations as a longtime Marketron customer is that they do not provide a way to enter monthly schedules. This becomes a frustration in cases where we've sold annual contracts of, for example, 100, 200, or 300 spots per month.  One would prefer to enter the contract as X-spots per month for an entire year. But the way Marketron is set up, we have to enter weekly schedules.  So, in order to get 100 spots in a month, we must enter at least twelve different schedule lines, one for each month, and sometimes more, in order to hit the exact number contracted for.

    So, I'm wondering if other Marketron users have experienced the same frustration. If enough stations lobbied Marketron for this, maybe they'd do something about it.