February 15, 2010 9:23 AM PST
Any ideas for a Tree service company? they do tree removal, chipping, and trimming, and stump removal. I'm kind of stuck on this one!
February 16, 2010 4:47 AM PST
Whenever it comes to writing copy...I ask myself a few simple questions. Why should people do business with this customer? Why do current customers continue to use them? What is it that makes this customer different than any other tree service company? It is not always about that one creative concept (A cute little beaver talking about how this Tree service is giving him a bad name with his friends) it is about the storm that just came through town and left trees on the ground and you can't get out of your driveway...who can you call to remove this mess? I always found it easier to become "the consumer" and then try to come up with an idea...than to try and become Walt Disney. Hope this helps,
March 30, 2010 9:16 AM PDT
Here are 2 scripts that have worked for us. the owner and listeners love them. Hope this helps.
March 30, 2010 11:46 PM PDT
Those definitely paint a picture, Lisa! :-) I thought the second one was especially funny. Thanks for sharing!
April 1, 2010 11:58 AM PDT
Beavers. They work for the company. You could do a TON of funny (and informative) stuff with beavers.
