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Friday Poll: Category with the Most Competing Advertisers

  • RSC Administrator
    • 1373 posts
    October 8, 2010 12:30 AM PDT
    Happy Friday, everyone!

    Here's this week's poll question:

    In what business category or profession do you have the largest number of competing advertisers on your station?

    Looking forward to reading your replies!
  • Julie Lekwauwa
    • 58 posts
    October 8, 2010 1:19 AM PDT
    By far the largest category with competing advertisers on KFMJ 99.9 fm in Ketchikan, Alaska is financial institutions....currently 8 on the air followed closely by political candidates with 6.

    Julie Slanaker
  • James A. Bowman
    • 14 posts
    October 8, 2010 3:27 AM PDT
    New Car dealerships.
  • Kellie Bibler
    • 13 posts
    October 8, 2010 6:47 AM PDT
    Here in Findlay, Ohio and the surrounding areas, we have an abundance of Car Dealers and Furniture stores/mattress stores.
  • Jessica Pierce
    • 135 posts
    October 8, 2010 6:50 AM PDT
    I would say its a tie between car dealers and cellular phone dealers. Political is at its peak too..but of coarse thats only temporary.
  • Roger Hartsook
    • 73 posts
    October 8, 2010 7:23 AM PDT
    We're a small town (27,000) and county (35,000 total) Trade area of around 65,000. All three local car dealers and both furniture stores. However, the biggest growth has been in health related services, particularly Home Care and Hospice Care.
  • Joe Lyons
    • 180 posts
    October 8, 2010 9:54 AM PDT
    Since KSPA went to a conservative talk format 6 months ago, we have more loan modification and mortgage companies lining up for us. Must be something about politics and the economy.
  • Rod Schwartz
    • 994 posts
    October 8, 2010 10:22 AM PDT
    Painting with a broad brush, health care (i.e., hospitals, medical clinics, physical therapy and fitness, eye care, etc.) would be our top category at the moment, followed by automobile dealers and bars/restaurants (we're a college town).
  • Dan Watts
    • 31 posts
    October 8, 2010 12:27 PM PDT
    For some reason lately it's been schools....colleges, universities, adult education, high schools, etc. For three weeks straight there wasn't a spot break without a college or university in it 24/7.
  • Jack Walker
    • 455 posts
    October 11, 2010 12:33 PM PDT
    We're in a tourist town. So, eliminating the obvious tourist categories it's phone companies, financial institutions, and healthcare.