Killer "Open House" Campaign for Hiring Sales Reps

    • 6 posts
    August 9, 2011 9:25 AM PDT

    I wrote these 4 spots to run on my 4 stations (two FM, two AM)  Each one speaks to the listener of that particular format.

     

    WARM-Lite AC

    WSOX-Classic AC

    ESPN-Sports

    WSBA-News Talk

     

    Open House is tomorrow night and I have more registrations than I would ever need to fill my open sales positions.

     

    Anyone else have any ideas to get sales candidates to attend an Open house..?

    • 6 posts
    August 9, 2011 9:26 AM PDT
    Sorry...here is the ESPN one.
  • August 10, 2011 1:48 PM PDT

    Nice job Nikki.

    Keep up the good work

    • 994 posts
    August 12, 2011 5:54 PM PDT

    Nikki,

    You might be interested in learning more about RSC member Blake Messer's "Radio Sales Apprentice" program.  He can tell you how it works.  Based on material I've received from Blake, stations have been able to hire 3-6 likely-to-succeed-from-the-get-go sales reps, give them real-world sales and advertising training, and deploy them in just a matter of a few weeks (maybe not even that long) with his system.  I suspect we'll all be hearing more about RSA in the coming year.

    Good job on your spots.

    Have a good weekend.

    -Rod

    P.S. Bet your promotions folks have lots of fun playing with the call letters WARM.  What a score!