Radio Sales Cafe Members,
Over the next three weeks, I want to share with you three key media sales strategies that will make 2012 Your Best Year Ever ... These strategies are practiced and put to work by the top billers at Radio Stations all over the USA.
This week let's take a look at the importance of working with a Prospecting Log Book. America's top producers all use a separate journal to track the number of new sales calls they make every day. A Prospecting Log Book will keep you on track to reach your sales quota each month. Consider this concept ... You can reach well over 2012 new advertisers in 2012 by simply making four prospecting telephone calls every morning and four more every afternoon. The 10-3-1 theory guarantees that you will get in front of 600 new prospects and 200 of them will buy your stations (10 calls yields 3 appointments, and 3 appointments yields 1 new sale.)
Please join me in this proven sales technique in 2012. Purchase a Prospecting Log Book from your local Staples, Target or office supply store. Smile and Dial in 2012, log in every call you make and I promise your Prospecting Log Book will carry you over the finish line this time next year!
Next week ... You name your 2012 income goal and I've got the secret to get you there with Part 2 of 3 ... guaranteed!
Jingle Jim Reilly
American Music Concepts
122 Stone Hedge Drive
Toms River, NJ 08753
P 732-604-8625
E: jinglejim@americanmusicconcepts.com
