According to RSC member Amy Dillon, who has met the author, Michael Guld's "The Million Dollar Media Rep" [is] not about selling “spots, rates or rankers;” it’s about selling “results.” The Million Dollar Media Rep is an easy to read and easy to reference “how to” book that will help new media reps get started, experienced media reps be more successful and students in the academic world learn more about the business side of the broadcasting industry. It combines great sales strategies, advanced marketing tools and personal development tips to help every media rep reach their full potential.
